Global Foodservice News – June 15 Edition

My Rewards members who purchase any burger on the app will receive a mystery Famous Star offer . . . .   Carl’s Jr. and Hardee’s Offer Mystery Deal for International Burger Day Calling all burger lovers. For International Burger Day on May 28, Carl’s Jr.® and Hardee’s® are offering deals for My Rewards members…

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Taco John’s Wants to Fill Market Gaps as Soon as Possible

The quick-service taco restaurant is aiming for 600 units in the next 5-to-10 years and moved its operating functions to better support new market growth . . . . Taco John’s has been in the news plenty as of late, but there’s much more going on at the Cheyenne, Wyoming-based chain than its Taco Tuesday…

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Taco Bell’s latest collab? Crocs

Taco Bell’s Fire! Tier loyalty members will have early access to the Taco Bell x Crocs Mellow Slide collaboration . . . . Taco Bell announced today it has teamed up with Crocs to launch a Mellow Slide limited-edition collaboration. The Crocs Mellow Slides are inspired by Taco Bell’s signature colors – black and purple…

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Nextbite acquired by SBE Hospitality Group CEO Sam Nazarian

SBE’s virtual restaurant platform C3 was formerly a competitor of Nextbite and will now be its sister company just days after Ordermark was sold off to UrbanPiper SBE Hospitality Group and virtual brand platform C3’s founder and CEO Sam Nazarian has solely acquired Nextbite, just days after Nation’s Restaurant News reported that Nextbite’s order management…

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Why Marketing Your Restaurant is Not Expensive

Restaurant marketing has evolved multiple times over the last two decades. The old model of restaurant marketing was to invest a lot of money in magazines, radio, or television ads. Many bought billboards and bus stop benches. Needless to say, this was very expensive and there was no way to track ROI (return on investment).…

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Red Robin/s Revamp Takes a Bite out of Wait Time

Just 2% of guests now report waiting more than 15 minutes for a table, an 8-point improvement from a year ago . . . . If you visited a Red Robin last year, there was a decent chance you’d have to wait to get a table. About 1 in 10 guests reported waiting more than…

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New president of Barilla’s Americas region

Barilla names new president for region Americas, Barilla Group Melissa Tendick has been named president of Barilla’s Americas region, effective June. She will succeed Jean-Pierre Comte, who is stepping down from his role after serving 13 years at the company. Ms. Tendick, currently vice president of marketing for Barilla’s Americas region, brings over 20 years…

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Nestle Names New Head of Operations

Stephanie Pullings Hart has been named deputy head of operations at Nestle SA, effective July 1. She will succeed Magdi Batato, who is set to retire after a 30-plus-year career at Nestle. Ms. Pullings Hart is currently senior vice president of operations at Warby Parker, where she is responsible for manufacturing, supply chain, and customer…

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Wicked Kitchen Acquires Plant-Based Seafood Company

Plant-based company Wicked Kitchen has acquired Current Foods, an alternative protein company that manufactures plant-based seafood for food service and fine dining locations in the US and Europe. “Current Foods is a perfect match for Wicked as a global-impact brand with the same mission and complementary products,” said Pete Speranza, chief executive officer of Wicked…

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